Fee-only adviser · Waukesha, WI
Dana Investment Advisors Inc
Dana Investment Advisors Inc is a fee-only investment adviser registered with the U.S. Securities and Exchange Commission, with its main office in Waukesha, Wisconsin. On its latest Form ADV, filed March 24, 2026, it reports $6.1B in regulatory assets under management, 1,330 individual clients and 28 employees who give investment advice. It reports no commission compensation, is not registered as a broker-dealer and does not act as an insurance agent.
Key facts from Form ADV
| Registration | SEC-registered |
|---|---|
| Firm CRD number | 105879 · SEC file 801-14828 |
| Office | 20700 Swenson Drive, Suite 400 Waukesha, WI 53186 |
| Phone | (262) 782-3631 |
| Website | www.danainvestment.com |
| Regulatory assets under management | $6.1B ($5.5B discretionary) |
| Individual clients | 620 non-high-net-worth, 710 high-net-worth |
| Financial planning clients | Not reported |
| How it charges | Percentage of assets, Fixed fee |
| Services | Portfolio management |
| Employees | 60 |
| Disciplinary disclosures | None reported |
| Latest Form ADV filing | March 24, 2026 |
Source: the firm’s Form ADV Part 1A as published by the SEC’s Investment Adviser Public Disclosure database, data as of November 6, 2026. Figures are self-reported by the firm.
What this means for you
- It offers hourly or fixed-fee arrangements, so you may be able to pay for a plan without handing over your investments.
- It also charges a percentage of assets managed for ongoing investment management.
- Most of its individual clients are high-net-worth, which on Form ADV means they meet the SEC’s qualified-client or qualified-purchaser test: broadly, more than $1 million managed by the adviser or a net worth above $2 million, with the thresholds indexed for inflation.
- It sponsors or manages a wrap fee program; ask what the bundled fee covers.
- It reports no disciplinary history on Form ADV.
Before you hire any adviser
Read the firm’s Form ADV Part 2 brochure on its SEC record: it sets out fees, minimums, conflicts of interest and who will manage your money. Ask whether the firm acts as a fiduciary for all of your accounts, how it is paid in total, and who holds your assets. Our guide to choosing a financial adviser lists the questions to ask.
Other fee-only advisers in Waukesha
- Iag Wealth Partners, LLC $1.9B
- Ellenbecker Investment Group $2.1B
- Launch Wealth Management $5.6M
- Provident Trust Company $6.9B
- Capital Innovations, LLC $807M
See all 6 fee-only advisers in Waukesha →
Nearby
- Pewaukee 2 firms
- Delafield 3 firms
- Hartland 2 firms
- Brookfield 8 firms
- Elm Grove 4 firms
- Wauwatosa 3 firms
- Muskego 2 firms
- Greenfield 1 firm
Comparing several firms? Tell us what you need and we will suggest fee-only advisers that fit. Work at Dana Investment Advisors Inc? Update this listing.