Fee-only adviser · Encinitas, CA
Kelly Financial Group LLC
Kelly Financial Group LLC is a fee-only investment adviser registered with the securities regulator of California, with its main office in Encinitas, California. On its latest Form ADV, filed March 23, 2026, it reports $90M in regulatory assets under management, 133 individual clients and 1 employee who gives investment advice. It reports no commission compensation, is not registered as a broker-dealer and does not act as an insurance agent.
Key facts from Form ADV
| Registration | State-registered: California |
|---|---|
| Firm CRD number | 282172 |
| Office | 332 Encinitas Blvd Suite 100 Encinitas, CA 92024 |
| Phone | (760) 452-8002 |
| Website | www.thekellyfinancialgroup.com |
| Regulatory assets under management | $90M |
| Individual clients | 71 non-high-net-worth, 62 high-net-worth |
| Financial planning clients | 0 |
| How it charges | Percentage of assets, Hourly |
| Services | Financial planning, Portfolio management |
| Employees | 1 |
| Disciplinary disclosures | None reported |
| Latest Form ADV filing | March 23, 2026 |
Source: the firm’s Form ADV Part 1A as published by the SEC’s Investment Adviser Public Disclosure database, data as of November 6, 2026. Figures are self-reported by the firm.
What this means for you
- It offers hourly or fixed-fee arrangements, so you may be able to pay for a plan without handing over your investments.
- It also charges a percentage of assets managed for ongoing investment management.
- Most of its individual clients are not high-net-worth, so it is likely to work with people who are still building assets.
- It provides financial planning services, not only portfolio management.
- It reports no disciplinary history on Form ADV.
Before you hire any adviser
Read the firm’s Form ADV Part 2 brochure on its SEC record: it sets out fees, minimums, conflicts of interest and who will manage your money. Ask whether the firm acts as a fiduciary for all of your accounts, how it is paid in total, and who holds your assets. Our guide to choosing a financial adviser lists the questions to ask.
Other fee-only advisers in Encinitas
- Cooper Capital Group $283M
- Salient Wealth Planning $239M
- Koa Wealth Management, LLC $255M
- Stone Steps Financial, LLC $147M
- Stout Capital Management LLC $77M
- The Garrett Group $6.0M
See all 10 fee-only advisers in Encinitas →
Nearby
- Cardiff by the Sea 2 firms
- Cardiff-By-The-Sea 1 firm
- Solana Beach 4 firms
- Rancho Santa Fe 7 firms
- Carlsbad 17 firms
- Del Mar 6 firms
- San Marcos 4 firms
- Oceanside 1 firm
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