Fee-only adviser · Milwaukee, WI
Allison & Company Financial Counselors, LLC
Allison & Company Financial Counselors, LLC is a fee-only investment adviser registered with the securities regulator of Wisconsin, with its main office in Milwaukee, Wisconsin. On its latest Form ADV, filed March 26, 2026, it reports $52M in regulatory assets under management, 21 individual clients and 1 employee who gives investment advice. It reports no commission compensation, is not registered as a broker-dealer and does not act as an insurance agent.
Key facts from Form ADV
| Registration | State-registered: Wisconsin |
|---|---|
| Firm CRD number | 129665 |
| Office | 207 E Buffalo ST Suite 553 Milwaukee, WI 53202 |
| Phone | (414) 299-8434 |
| Website | Not listed |
| Regulatory assets under management | $52M ($49M discretionary) |
| Individual clients | 3 non-high-net-worth, 18 high-net-worth |
| Financial planning clients | 11-25 |
| How it charges | Percentage of assets, Hourly |
| Services | Financial planning, Portfolio management, Selection of other advisers |
| Employees | 1 |
| Disciplinary disclosures | None reported |
| Latest Form ADV filing | March 26, 2026 |
Source: the firm’s Form ADV Part 1A as published by the SEC’s Investment Adviser Public Disclosure database, data as of November 6, 2026. Figures are self-reported by the firm.
What this means for you
- It offers hourly or fixed-fee arrangements, so you may be able to pay for a plan without handing over your investments.
- It also charges a percentage of assets managed for ongoing investment management.
- Most of its individual clients are high-net-worth, which on Form ADV means they meet the SEC’s qualified-client or qualified-purchaser test: broadly, more than $1 million managed by the adviser or a net worth above $2 million, with the thresholds indexed for inflation.
- It provides financial planning services, not only portfolio management.
- It reports no disciplinary history on Form ADV.
Before you hire any adviser
Read the firm’s Form ADV Part 2 brochure on its SEC record: it sets out fees, minimums, conflicts of interest and who will manage your money. Ask whether the firm acts as a fiduciary for all of your accounts, how it is paid in total, and who holds your assets. Our guide to choosing a financial adviser lists the questions to ask.
Other fee-only advisers in Milwaukee
- Johnson Wealth Inc. $10.3B
- Capital Investment Services of America Inc $1.3B
- Oarsman Capital, Inc $1.2B
- Operose Advisors LLC $2.1B
- 1834 Investment Advisors Co. $2.2B
- Diversified Management Inc $1.9B
See all 34 fee-only advisers in Milwaukee →
Nearby
- Wauwatosa 3 firms
- Greenfield 1 firm
- Elm Grove 4 firms
- Brookfield 8 firms
- Mequon 7 firms
- Oak Creek 1 firm
- Thiensville 1 firm
- Germantown 1 firm
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