Fee-only adviser · Madison, WI
Forward Investment Advisors, Inc.
Forward Investment Advisors, Inc. is a fee-only investment adviser registered with the securities regulator of Wisconsin, with its main office in Madison, Wisconsin. On its latest Form ADV, filed March 17, 2026, it reports $61M in regulatory assets under management, 156 individual clients and 1 employee who gives investment advice. It reports no commission compensation, is not registered as a broker-dealer and does not act as an insurance agent.
Key facts from Form ADV
| Registration | State-registered: Wisconsin |
|---|---|
| Firm CRD number | 106143 · SEC file 801-45584 |
| Office | 702 N High Point Road, Suite 202 Madison, WI 53717 |
| Phone | (608) 833-9400 |
| Website | www.forwardinvestmentadvisors.com |
| Regulatory assets under management | $61M ($61M discretionary) |
| Individual clients | 156 non-high-net-worth, 0 high-net-worth |
| Financial planning clients | 1-10 |
| How it charges | Percentage of assets, Hourly |
| Services | Financial planning, Portfolio management |
| Employees | 1 |
| Disciplinary disclosures | Yes, see SEC record |
| Latest Form ADV filing | March 17, 2026 |
Source: the firm’s Form ADV Part 1A as published by the SEC’s Investment Adviser Public Disclosure database, data as of November 6, 2026. Figures are self-reported by the firm.
What this means for you
- It offers hourly or fixed-fee arrangements, so you may be able to pay for a plan without handing over your investments.
- It also charges a percentage of assets managed for ongoing investment management.
- Most of its individual clients are not high-net-worth, so it is likely to work with people who are still building assets.
- It provides financial planning services, not only portfolio management.
- It reports disciplinary history on Form ADV. Read the disclosure details on its SEC record before you engage it.
Before you hire any adviser
Read the firm’s Form ADV Part 2 brochure on its SEC record: it sets out fees, minimums, conflicts of interest and who will manage your money. Ask whether the firm acts as a fiduciary for all of your accounts, how it is paid in total, and who holds your assets. Our guide to choosing a financial adviser lists the questions to ask.
Other fee-only advisers in Madison
- Madison Partners $1.3B
- Resonant Capital Advisors, LLC $3.0B
- Enrich Financial Partners LLC $557M
- Isthmus Partners, LLC $1.4B
- T. Anton Investment House, Inc. $367M
- Atlatl Advisers $393M
See all 23 fee-only advisers in Madison →
Nearby
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