Fee-only adviser · Grand Rapids, MI
GPS Financial Group, LLC
GPS Financial Group, LLC is a fee-only investment adviser registered with the securities regulators of Illinois, Indiana, Michigan, with its main office in Grand Rapids, Michigan. On its latest Form ADV, filed March 3, 2026, it reports $80M in regulatory assets under management, 114 individual clients and 2 employees who give investment advice. It reports no commission compensation, is not registered as a broker-dealer and does not act as an insurance agent.
Key facts from Form ADV
| Registration | State-registered: Illinois, Indiana, Michigan |
|---|---|
| Firm CRD number | 281534 |
| Office | 2300 3 Mile Road Suite 3 Grand Rapids, MI 49505 |
| Phone | (888) 717-2266 |
| Website | www.gpsfinancialgroupllc.com |
| Regulatory assets under management | $80M ($67M discretionary) |
| Individual clients | 78 non-high-net-worth, 36 high-net-worth |
| Financial planning clients | 0 |
| How it charges | Percentage of assets, Hourly |
| Services | Financial planning, Portfolio management, Pension consulting |
| Employees | 2 |
| Disciplinary disclosures | None reported |
| Latest Form ADV filing | March 3, 2026 |
Source: the firm’s Form ADV Part 1A as published by the SEC’s Investment Adviser Public Disclosure database, data as of November 6, 2026. Figures are self-reported by the firm.
What this means for you
- It offers hourly or fixed-fee arrangements, so you may be able to pay for a plan without handing over your investments.
- It also charges a percentage of assets managed for ongoing investment management.
- Most of its individual clients are not high-net-worth, so it is likely to work with people who are still building assets.
- It provides financial planning services, not only portfolio management.
- It reports no disciplinary history on Form ADV.
Before you hire any adviser
Read the firm’s Form ADV Part 2 brochure on its SEC record: it sets out fees, minimums, conflicts of interest and who will manage your money. Ask whether the firm acts as a fiduciary for all of your accounts, how it is paid in total, and who holds your assets. Our guide to choosing a financial adviser lists the questions to ask.
Other fee-only advisers in Grand Rapids
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- NPF Investment Advisors $2.7B
- Family Capital Management $435M
- Voisard Asset Management Group $589M
- Schwallier Wealth Management $197M
- Synergy Wealth Management, LLC $127M
See all 26 fee-only advisers in Grand Rapids →
Nearby
- Wyoming 2 firms
- Kentwood 1 firm
- Grandville 1 firm
- Ada 4 firms
- Jenison 2 firms
- Caledonia 1 firm
- Alto 1 firm
- Grand Haven 2 firms
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