Fee-only adviser · New York, NY
Plan First Wealth LLC
Plan First Wealth LLC is a fee-only investment adviser registered with the U.S. Securities and Exchange Commission, with a mailing address in New York, New York (its office is a private residence, so the street address is not published). On its latest Form ADV, filed November 5, 2026, it reports $140M in regulatory assets under management, 96 individual clients and 3 employees who give investment advice. It reports no commission compensation, is not registered as a broker-dealer and does not act as an insurance agent.
Key facts from Form ADV
| Registration | SEC-registered |
|---|---|
| Firm CRD number | 289185 · SEC file 801-114931 |
| Office | New York, NY (mailing address; office not published) |
| Phone | (646) 201-4865 |
| Website | www.planfirstwealth.com |
| Regulatory assets under management | $140M ($102M discretionary) |
| Individual clients | 32 non-high-net-worth, 64 high-net-worth |
| Financial planning clients | 26-50 |
| How it charges | Percentage of assets, Fixed fee |
| Services | Financial planning, Portfolio management, Educational seminars |
| Employees | 3 |
| Disciplinary disclosures | None reported |
| Latest Form ADV filing | November 5, 2026 |
Source: the firm’s Form ADV Part 1A as published by the SEC’s Investment Adviser Public Disclosure database, data as of November 6, 2026. Figures are self-reported by the firm.
What this means for you
- It offers hourly or fixed-fee arrangements, so you may be able to pay for a plan without handing over your investments.
- It also charges a percentage of assets managed for ongoing investment management.
- Most of its individual clients are high-net-worth, which on Form ADV means they meet the SEC’s qualified-client or qualified-purchaser test: broadly, more than $1 million managed by the adviser or a net worth above $2 million, with the thresholds indexed for inflation.
- It provides financial planning services, not only portfolio management.
- It sponsors or manages a wrap fee program; ask what the bundled fee covers.
- It reports no disciplinary history on Form ADV.
Before you hire any adviser
Read the firm’s Form ADV Part 2 brochure on its SEC record: it sets out fees, minimums, conflicts of interest and who will manage your money. Ask whether the firm acts as a fiduciary for all of your accounts, how it is paid in total, and who holds your assets. Our guide to choosing a financial adviser lists the questions to ask.
Other fee-only advisers in New York
- Cannell & Spears LLC $7.0B
- Pinnacle Associates, Ltd. $10.4B
- Fruitful $35M
- Klingenstein Fields Advisors $4.7B
- Shufro, Rose & Co., LLC $2.5B
- Magnus Financial Group LLC $2.3B
See all 356 fee-only advisers in New York →
Nearby
- Long Island City 1 firm
- Hoboken 1 firm
- Brooklyn 23 firms
- Maspeth 1 firm
- Jersey City 8 firms
- East Elmhurst 1 firm
- Edgewater 1 firm
- Jackson Heights 1 firm
Comparing several firms? Tell us what you need and we will suggest fee-only advisers that fit. Work at Plan First Wealth LLC? Update this listing.